About the ONSCREEN team

At ONSCREEN, our mission is to combat isolation and strengthen family bonds by simplifying video calling for older adults, making it as effortless as dropping in for a visit. By utilizing the largest screen in the home – the TV – along with auto-answering capabilities, automated daily wellness check-ins, and an affordable monthly subscription, we are breaking down barriers to connection for those most susceptible to isolation and loneliness.

Our founders, Costin Tuculescu, Andrew Blue, and Jerry Norton, share a passion for innovation and entrepreneurship. United by a common goal, they set out to create a solution that fosters meaningful connections between friends and family, all from the comfort of your living room.

During this journey, they uncovered a deeper purpose: Research reveals that approximately 25% of older adults are socially isolated, with 43% reporting feelings of loneliness. These figures have risen during the pandemic, and even in a post-pandemic world, these risks continue to negatively impact quality of life and longevity. However, research also demonstrates that video calling technology can enhance older adults' sense of connection.

In 2024, ONSCREEN kicked off the year in a big way by winning the AARP AgeTech After Dark competition, showcasing our commitment to driving innovative solutions in senior care technology. You can read more about this achievement here.

As of July 2024, ONSCREEN is proud to be an AARP AgeTech Collaborative portfolio company, having completed their prestigious accelerator program. This milestone underscores our dedication to pushing the boundaries of what’s possible in senior care. More details can be found here.

Additionally, we are excited to introduce Joy, our AI companion designed to bring comfort, companionship, and critical reminders to older adults. Joy enhances our platform by providing automated, friendly interactions that help keep seniors engaged and informed.

What began as an idea to simplify and improve video calling experiences quickly evolved into a mission to help some of the most vulnerable members of our society enjoy happier, longer, and higher-quality lives. This mission and purpose drive our company forward, and we invite you to join us on this transformative journey!

ONSCREEN connects seniors and their families, easily and safely through the use of the TV for video calls. We make it easy to get connected and stay connected better than ever before -- using the TV!

Costin Tuculescu - CEO of ONSCREEN

Industry Leading Advisors


Erich Gazaui

Senior care industry expert and CIO at Papa.

Jay Grant, MBA

Senior care marketing expert and former VP of Marketing of GreatCall, now Best Buy Health

Kerry Burnight, PhD

Author, Speaker and Nationally renowned aging expert and senior advocate.  Founder & CEO at The Gerontologist, Inc.

Ken Hayes

Technology executive, investor and business builder, with numerous executive and entrepreneurial roles.

Press Coverage